Let’s get you brewing great coffee at home.
Or
Explore Our Partner Program
THE SIMPLYGOODCOFFEE BREWER
Plastic-Free · User Guide · 8-Cup
+ FREE SHIPPING
Couldn't load pickup availability
Product Details
BREWS COFFEE WITH ROUND, RICH FLAVOR, AND NO BITTERNESS EVERY TIME!
New stainless-steel boiler
Full Specs
What's in the Box
Warranty
Industry-leading 5-year replacement warranty
Simply Good Coffee, Inc. (SGC) warrants that your brewer will be free of defects in materials or workmanship under normal home use for five years from the date of purchase.
See full warranty here.
Shipping & Returns
Pre-order Shipping
Pre-orders ship in the order they are received on a first-come, first-served basis. The delivery date provided at purchase is an ETA and may change as the unit is in development or early production.
Standard Shipping
Orders ship from Los Angeles on the day they are placed when received before 2 p.m. ET on normal business days. Holidays and weekends not guaranteed. Regular and Express shipping available. Regular shipping: normally 4–7 days in the continental USA.
Return Policy
30-day satisfaction guarantee. If not happy with the coffee flavor or the quality of the brewer, return for a full refund of the purchase price within 30 days of delivery.
THE BREWER - Plastic-free brews rich-flavored coffee without bitterness, using no plastic or aluminum. It brews up to 8 cups quickly, has a steady temperature for optimal extraction, and is easy to clean. Its compact design and one-button operation make it convenient for any kitchen.
Overall rating: 4.7727275 / 5 from 2200 reviews.
THE BREWER - Plastic-free brews rich-flavored coffee without bitterness, using no plastic or aluminum. It brews up to 8 cups quickly, has a steady temperature for optimal extraction, and is easy to clean. Its compact design and one-button operation make it convenient for any kitchen.
Review topics: [].
"A rare amazing experience ordering from Simply Good Coffee. The product is so awesome. It makes a very good cup of coffee. Customer service was so good. Shipping was fast and done well. My only minor issue was the fragility of the coffee pot. I ordered a second one because I know the first one is going to break. However, this is a really good company. Really good."
"Made my first cup with this beauty this morning and very happy with it so far. Really good customer service experience as well. Would highly recommend to anyone who enjoys drip coffee and is looking for a reasonably priced plastic free machine. Can’t wait for my morning cup tomorrow!"
"I owned a Jura for years then switched to the Aidan from Fellow last year. What a mistake! I immediately switched to Plastic-free SGC maker and alleluia. . . no digital BS or troubleshooting. SGC makes great clean coffee consistently and I particularly love the simplicity of the process. It's also very easy to wash. Highly recommended."
"I am an ex-Keurig user and bought the Simply Good Coffee purely for health reasons. While brewing the first pot i noted a more robust aroma followed by a gustatory sensation on par with a man in a desert given sustanance after a long journey. that is quite draumatic wording BUT i "simply" did not realize what i was giving up for "convenience". i have made coffee for several family members who had a similar positive noteworthy experience also. so the Keurigs are going to the dump and i am buying 2 more SGC machines as birthday presents for loved ones who also experienced Platos' Allegory of the Cave "gustatorially/olfactorially speaking" 8)"
"We enjoy knowing we are no longer ingesting microplastics as we drink our morning coffees. The product seems to be made of top-grade materials. We are only concerned with the glass carafe and if we will have easy availability of getting a replacement one if we break it. Really like that the controls are so easy to use (Simple)."
"I love having an automatic coffee maker that is plastic free! Totally worth the price. I use it everyday and am so happy with it. It’s easy to clean, easy to use, does not over flow or anything like that. And the coffee actually tastes better too. I would highly recommend this to anyone who wants to switch to having a plastic free coffee machine"
"Your name says it all. Nice to brew a pot of coffee knowing the machine is plastic free. Good machine, good water and good coffee beans equals a great cup of coffee. Only complaint would be that the pot is smaller than I am used to on automatic drip coffee makers. Working through the need to brew a second and third pot when we have guests."
"I’ve tried brewing my coffee so many different ways, but this brewer is incredible. I can make a large pot when we have company or just a few cups for me during the day. It’s fast, brews thoroughly, and even better there’s no plastic in the brew path so I know my coffee is as healthy as it can be. Do yourself a favor and ditch those plastic pods and switch to this brewer."
"This is a high quality and simple coffee maker. My wife and I notice the coffee taste better then our old model. The only issue we have is occasionally the coffee drips at an angle and completely misses the pot. We learned to watch it while it brews in order to prevent a mess. Thankfully it's a handsome coffee pot and it brews quickly."
"The appeal was the plastic-free promise. And no mold!! It certainly delivered. Beautiful construction and delicious coffee. It does brew a stronger cup, so you don't need as many grinds. The only complaint is that it only brews 8 cups. We are used to a 12-cup carafe so we have to brew a second time."
"Super easy to use, easy to clean, and the bloom function is life-changing!"
"This is my coffee maker for the next 30 years."
"All the flavor and richness of a nice pour over without having to babysit the process."
See every component that makes the brewer plastic-free.
Every surface your water and coffee contacts is intentionally made from stainless steel, glass, or medical-grade silicone - flavor stays pure and materials stay clean over time.
12 Components, Zero Plastic
304 Stainless Steel: Built for Purity. Food-grade, corrosion-resistant, and non-porous - no flavor retention, no breakdown over time.
The 8-cup reservoir is lab-grade borosilicate glass. No plastic lining, no BPA — water sits in pure glass from fill to brew. Won't leach chemicals, crack under heat, or alter the taste of your coffee.
304 stainless steel — non-reactive, flavor-neutral, and built to outlast the machine. Fits standard #4 paper or reusable metal filters.
Maintains 195°–205°F through the full brew cycle. Tested and certified to the Specialty Coffee Association's Golden Cup standard.
Before the main brew, the machine pulses water for 30 seconds to pre-wet and degas grounds — enabling more even, flavorful extraction.
Water disperses evenly across the full filter bed through a precision-milled stainless showerhead — no dry spots, no channeling.
Every component — carafe, showerhead, filter basket, seal kit — is available as a replacement part. Built for decades, not just years.
The only home drip brewer with a 100% plastic-free brew path.
| Our PickTHE BREWER Plastic-Free | THE BREWER Programmable | Technivorm Moccamaster | OXO Brew 8-Cup | BUNN VP-17SS | Ratio Eight | Breville Precision | Bonavita Enthusiast | Cuisinart Pure Precision | Aarke | |
|---|---|---|---|---|---|---|---|---|---|---|
| Plastic-Free Brew Path | Yes (commercial) | |||||||||
| Ease of Use | Very Easy | Very Easy | Moderate | Easy / Moderate | Moderate | Easy | Complex | Moderate | Moderate | Easy |
| Auto Bloom | Auto Bloom | Auto Bloom | ||||||||
| Build Materials | Glass + Stainless | Glass + Stainless | Plastic + Metal | Plastic + Stainless | Stainless | Plastic + Metal | Plastic + Stainless | Plastic + Metal | Plastic Heavy | Plastic + Metal |
| Price | $359 | $229 | $500 | $800 | $300 | $230 | $180 | $400 |
Every detail, measured and documented.
| Dimensions | 14″ L × 8″ W × 15″ H |
|---|---|
| Weight | 10.5 lbs |
| Wattage | 1,540W |
| Brew Capacity | 8 cups (40 oz) |
| Brew Time | ~6 minutes (full pot) |
| Carafe Material | Borosilicate Glass |
| Brew Path Material | 304 Stainless Steel |
| Cord Length | 36 inches |
| Color Options | Matte Black, Stainless |
| Warranty | 5 Years — industry-leading replacement warranty |
| Quality standards | SCA, ECBC, Gold Cup quality coffee |
| Filter Type | Standard #4 Cone-shaped |
What matters — explained simply.
Yes — completely. Every surface your water (cold and hot) or coffee touches is either 304 stainless steel, medical silicone, or borosilicate glass. No plastic. No aluminum. No compromises. Just clean materials for clean coffee.
Built to meet the standards that matter. Precise temperature, proper saturation, correct contact time, and full extraction — engineered to deliver the same performance that excellence in coffee brewing standards requires.
The easiest-to-find shape and size. Designed for standard #4 cone-shaped coffee filters, which are widely available in most grocery stores and online. If you prefer reusable metal mesh, those in #4 cone-shape work well too.
You're covered. If it's not right for you, we'll make it right. Love it — or we'll take it back. Simple as that.
Yes — detachable parts such as lids, carafes, and the showerhead are available as replacements. Key components are detachable and replaceable, so your brewer stays in service even if something breaks.
Same purity. Added convenience. You can wake up to a fresh cup without even flipping the switch. The Programmable model adds an easy-to-use timer — without changing what matters: a completely plastic-free brew path and excellent coffee flavor. Customers demanded programmability, so we delivered.
The Brewer is the only automatic drip coffee maker with a fully plastic-free brew path. Join over 40,000 coffee lovers who've already made the switch to clean, pure coffee.
